Certified Magento developer. Working with eCommerce platforms since 2009. Former Technical Director with hands-on experience across agency and in-house environments. Based in East Yorkshire, I work as an independent consultant — which means you get direct access to senior expertise without the agency overhead.
Magento
Magento Developer in East Yorkshire
Senior Magento consultant with 15+ years experience building, stabilising, and migrating Magento platforms.
Local Magento Expertise
East Yorkshire has a diverse business landscape — from Hull's port and logistics operations to Beverley's independent retailers and the manufacturing businesses spread across the region. Many of these companies built their eCommerce presence on Magento years ago, and those platforms are now at different stages of their lifecycle.
Being based locally means I understand the regional business context. But more importantly, it means accountability. When you work with me, you're working with someone who's invested in their reputation across the area — not a faceless agency that treats every client as interchangeable.
Why Experience Matters With Magento
Magento punishes inexperience. It's a powerful platform, but that power comes with complexity. Small mistakes in configuration can cascade into major performance problems. Extensions that look harmless can introduce security vulnerabilities. Upgrades that should be straightforward can break critical functionality.
I've been working with Magento since its early days — through every major version, every architectural shift, every security crisis. I've led development teams building Magento solutions, maintained high-traffic installations, and helped businesses recover from failed implementations by other developers.
That history means I've seen most problems before. More importantly, I understand why they happen and how to fix them properly rather than applying quick patches that create new issues later.
The Problems That Bring Businesses to Me
Magento sites reach out when something specific has gone wrong.
Performance Degradation
Sites that have slowed down over time. What used to load quickly now takes seconds. The cause is rarely obvious — it's usually accumulated inefficiencies across multiple areas.
Extension Hell
Too many third-party modules, some abandoned by their developers, others conflicting with each other. Cleaning this up requires careful dependency analysis.
Failed Upgrade Attempts
Upgrades that broke things, leaving the site on an old version. Or worse, partial upgrades that left the system in an inconsistent state.
Security Concerns
Outstanding security patches, PCI compliance issues, or concerns about whether the site has already been compromised. These need urgent, careful attention.
Developer Disappearance
Previous developer or agency no longer available. No documentation. No handover. Someone needs to understand what's there before anything can move forward.
Growing Instability
Random errors appearing. Features that work sometimes but not others. A general sense that the platform is becoming unreliable.
Support That Matches Your Needs
Different businesses need different levels of involvement. Some have a specific crisis that needs resolving. Others need ongoing technical oversight for a platform that's business-critical.
For one-off work, I operate on a project basis: assess the situation, agree on scope, deliver the solution. For ongoing relationships, I act as your senior Magento consultant — available when issues arise, proactively identifying problems before they become critical, and advising on technical direction.
What I don't do is cheap, reactive support. If you're looking for someone to handle basic tasks at minimal cost, there are better options. But if you need senior expertise that takes accountability for outcomes, that's what I provide.
Looking Beyond Magento
Not every Magento site needs replacing. Many can continue serving their purpose for years with proper maintenance. But for some businesses, the cost and complexity of maintaining Magento has reached a tipping point.
When that conversation is relevant, I help businesses understand their options. Headless architectures can preserve your Magento investment while modernising the customer experience. Complete migrations make sense when the platform has genuinely reached end of life. Sometimes the answer is neither — just focused stabilisation work.
I don't push migration services. These conversations are about giving you clear information to make the right decision for your business.
Working With an Independent Consultant
A straightforward model based on direct engagement and accountability.
Direct Access
You work with me directly. No account managers, no junior developers, no layers of communication.
Senior Expertise
15+ years of Magento experience applied to your specific situation. Not learning on the job.
Honest Guidance
Recommendations based on what's actually best for your business, even when that's uncomfortable to hear.
Regional Accountability
Based in East Yorkshire, invested in local reputation. Not a distant agency you'll never meet.
Book a Free 30-Minute Magento Surgery
A focused call to talk through your Magento challenges. I'll give you an honest assessment of where things stand and what your realistic options are. No strings attached.