[{"data":1,"prerenderedAt":120},["ShallowReactive",2],{"GM0Bjl2ZtU":3},{"id":4,"slug":5,"title":6,"excerpt":7,"meta_title":8,"meta_description":9,"page_content":10,"featured_image":111,"fields":112,"tags":115,"published":17,"published_at":118,"created_at":118,"updated_at":119},"39656b74-f68e-4184-941b-f5ebf51afecb","case-studies/moon-magic-crystals","Moon Magic Crystals","Online crystal shop with a fast headless store and secure checkout the owner runs herself.","Moon Magic Crystals: A Fast Owner-Run Headless Store | Case Study","How an online crystal shop runs on HD Commerce: a fast headless store with a Stripe checkout the owner manages herself, with no platform cut on sales.",{"blocks":11},[12,19,25,31,35,39,43,74,78,82,101],{"id":13,"data":14,"type":18},"0aca0001-0000-4000-8000-000000000001",{"headline":6,"subtitle":15,"highlight":16,"useGradient":17},"An online crystal shop on a fast headless store, with a checkout the owner runs herself.","Case Study",true,"hero",{"id":20,"data":21,"type":24},"0aca0001-0000-4000-8000-000000000002",{"content":22,"maxWidth":23},"\u003Cp>Moon Magic Crystals is an online shop selling crystals and related pieces. It needed a fast, reliable store the owner could run day to day without a developer on hand, and a checkout she owns rather than rents.\u003C/p>","lg","wysiwyg",{"id":26,"data":27,"type":30},"0aca0001-0000-4000-8000-000000000003",{"align":28,"title":29},"center","What they needed","heading",{"id":32,"data":33,"type":24},"0aca0001-0000-4000-8000-000000000004",{"content":34,"maxWidth":23},"\u003Cp>An online shop lives on two things: how quickly it loads for customers, and how easy it is to keep stocked and updated. The owner wanted something quick, straightforward to manage herself, and set up so card payments go straight to her rather than through a platform taking a cut of every sale.\u003C/p>",{"id":36,"data":37,"type":30},"0aca0001-0000-4000-8000-000000000005",{"align":28,"title":38},"What I built",{"id":40,"data":41,"type":24},"0aca0001-0000-4000-8000-000000000006",{"content":42,"maxWidth":23},"\u003Cp>Moon Magic Crystals runs on \u003Ca href=\"/hd-commerce\">HD Commerce\u003C/a>: a fast headless storefront with products, variants and a secure Stripe checkout. The owner adds and updates products, prices and stock herself from the \u003Ca href=\"/hd-cms\">HD CMS\u003C/a> admin, and card payments land in her own account with no platform fee skimmed off the top.\u003C/p>",{"id":44,"data":45,"type":73},"0aca0001-0000-4000-8000-000000000007",{"title":46,"columns":47,"features":48},"What's included",3,[49,53,57,61,65,69],{"icon":50,"title":51,"description":52},"fa-solid fa-store","HD Commerce store","A fast headless shop with products, variants and categories.",{"icon":54,"title":55,"description":56},"fa-solid fa-lock","Secure Stripe checkout","Card payments go straight to the owner, with no platform cut on sales.",{"icon":58,"title":59,"description":60},"fa-solid fa-pen-to-square","Owner-run","Products, prices and stock updated by the owner from the HD CMS admin.",{"icon":62,"title":63,"description":64},"fa-solid fa-gauge-high","Fast storefront","Served from the edge, so pages load quickly on any device.",{"icon":66,"title":67,"description":68},"fa-solid fa-mobile-screen","Mobile-first","Built to shop comfortably on a phone, where most browsing happens.",{"icon":70,"title":71,"description":72},"fa-solid fa-table-columns","One admin","The shop and the whole site run from a single dashboard.","features",{"id":75,"data":76,"type":30},"0aca0001-0000-4000-8000-000000000008",{"align":28,"title":77},"The result",{"id":79,"data":80,"type":24},"0aca0001-0000-4000-8000-000000000009",{"content":81,"maxWidth":23},"\u003Cp>A quick, tidy shop the owner runs herself, with the fees kept off every sale and nothing standing between her and her customers at checkout.\u003C/p>",{"id":83,"data":84,"type":100},"0aca0001-0000-4000-8000-000000000010",{"items":85,"title":98,"subtitle":99},[86,89,92,95],{"answer":87,"question":88},"HD Commerce, a headless storefront with a secure Stripe checkout, all managed from the HD CMS admin.","What does the shop run on?",{"answer":90,"question":91},"The owner does, from the HD CMS admin. Adding products, changing prices and updating stock do not need a developer.","Who manages the products?",{"answer":93,"question":94},"Through Stripe, straight into the owner's own account. There is no platform taking a percentage of each sale on top of the card fee.","How do payments work?",{"answer":96,"question":97},"Yes. HD Commerce suits any small shop that wants a fast store it owns and runs itself rather than renting from a big platform.","Could another shop get this?","Moon Magic Crystals, answered","How the shop runs on HD Commerce.","faq",{"id":102,"data":103,"type":110},"0aca0001-0000-4000-8000-000000000011",{"title":104,"subtitle":105,"buttonLink":106,"buttonText":107,"useGradient":17,"secondaryButtonLink":108,"secondaryButtonText":109},"Want a shop you own and run yourself?","If you are selling online and tired of paying a platform for the privilege, I can build you a fast store that is yours. Let's talk.","/hd-commerce","See HD Commerce","/book","Book a free surgery","cta","/work/moonmagic.webp",{"tag":113,"url":114,"name":6,"blurb":7,"screenshot":111},"Commerce","https://moonmagiccrystals.co.uk",[116,117],"portfolio","website","2026-07-28T10:00:00+00:00","2026-10-20T08:41:14.636102+00:00",1793739904943]